An Airdrop is free distribution of digital coins or tokens to users of cryptocurrency.

Why this is interesting for a Chief Digital Officer (CDO)?
Cryptocurrencies (short: Crypto or Cryptos) are the digitalization of money or other physical assets (such as gold, real estate, etc.). Through tokenization, assets can be converted into digital goods. For this reason the topic is interesting for Chief Digital Officer (CDO). Many companies are already beginning to gain experience with their own blockchain or other distributed ledger technology (DLT). I will take a closer look at the cryptocosmos here.

See also: See also (glossary Cryptocurrency):

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Jan

My name is Jan Puder (LinkedIn profile Jan Puder). I am the founder & CEO of the BusinessTech-Company. Me and the BusinessTech-Company want to push the digital frontier. This is the reason, why I started this website. I want to provide information about digital businesses, especially for Chief Digital Officers.
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