An App (abbreviation of Application) is a software for computers or other portable devices. The application can help users to solve specific problems and provides several functions to handle given tasks.

Why this is interesting for a Chief Digital Officer (CDO)?
Mobile is one of the pillars of the digital revolution. Many companies follow the Mobile First strategy. This means that software is created primarily for mobile devices. For this reason, this is important for a Chief Digital Officer (CDO).
See also (glossary Mobile):

Jan

My name is Jan Puder (LinkedIn profile Jan Puder). I am the founder & CEO of the BusinessTech-Company. Me and the BusinessTech-Company want to push the digital frontier. This is the reason, why I started this website. I want to provide information about digital businesses, especially for Chief Digital Officers.

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