Henkel Digital Transformation

Henkel Digital Transformation

Digitalization is changing people's everyday lives as well as the economic environment in which companies operate. The digital transformation will describe the evolutionary process by which - in this case - companies adapt to this digital change. In the following Henkel's Digital Transformation will be described in detail.

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Overview

Company name:Henkel AG & Co. KGaA
Logo:Logo_Henkel
Description:Henkel is a company in the consumer goods industry. The company is represented worldwide with various brands and technologies in three different business segments. These include Laundry & Home Care, Beauty Care and Adhesive Technologies.
Website:https://www.henkel.com/
Chief Digital Officer (CDO):Michael Nilles
(CDIO – Chief Digital and Information Officer)

Social Media Henkel

Blog:n.a.
LinkedIn:https://www.linkedin.com/company/henkel/?originalSubdomain=en
Youtube:https://www.youtube.com/user/Henkel
Twitter:https://twitter.com/henkel_de?lang=en
Instagram:https://www.instagram.com/henkel/?hl=en
Crunchbase:https://www.crunchbase.com/organization/henkel

Chief Digital Officer (CDO)

Name:Michael Nilles

Social Media Chief Digital Officer (CDO)

LinkedIn:https://www.linkedin.com/in/michaelnilles/?originalSubdomain=en

External Digitalization

Digitalization is changing the demands that customers and suppliers, but also the market itself, place on the company. External digitalization is about how the company presents itself to the outside world and how it deals with these new requirements in order to be able to continue to operate successfully in the market.

This is about answering the questions:

  • How can I design my product range to inspire the customer? (Raise Net Promoter Score)
  • How can I bring my products to market as quickly as possible? (Go-to-Market strategy)

Digital Unit external

Describes own companies, which deal intensively with the topic digitization and promote this topic. Digital Unit external and Digital Unit internal cannot always be clearly separated from each other.

n.a.

Digital Business Model (Value Proposition)

A business model describes how a company creates value, communicates that value and records it as revenue. Digitalization creates entirely new ways in which a company can create value that can be integrated into existing business models. Value proposition is the core of the business model, as it determines the benefits a company can offer its customers. Existing companies must therefore review their business models (in particular value proposition) and determine whether a new approach created by digitization should be used to increase the benefits for the customer.

More about digital business model can be found here in the glossary: Business Model.

Sustainable chemistry

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Digital Accelerators

Accelerators are institutions which support companies, e.g. through consulting, training or personnel, so that they can develop as quickly as possible. Normally these are startups that are helped by Accelerators. In this cooperation, a company already established on the market is supported, which faces new challenges or has to grow into the digital transformation.
More about Accelerators can be found here in the glossary: Accelerator.

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Digital Incubators

Incubators are facilities that create optimal conditions for a company to develop fully. Incubators are also usually associated with startups. In this context, incubators create optimal conditions for successfully integrating the changes associated with digitization into an existing company.
You can find out more about incubators here in the glossary: Incubator.

Name:Henkel X
Description:Henkel X is an open platform for bundling the expertise of various business units. The platform also connects start-ups and venture capital companies and creates a digital space for innovative exchange. This enables Henkel to use its own existing expertise as well as the innovativeness and agility of the start-ups to drive the company’s digital development forward.
Website:n.a.

Digital Startups

Digital startups of the corporate.
More about Startups can be found here in the glossary: Startup.

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Digital Subsidaries

Name:Henkel Ventures
Description:Henkel Ventures invests in development projects with start-ups and thus supports new technologies as well as innovative business models. The company invests in all areas that are of interest to Henkel itself. Sponsored start-ups should be at an early stage of development, but still pursue long-term goals.
Website:https://www.henkel-ventures.com/

Digital Hubs

Digital Hubs are outsourced premises of a company in which innovations are dedicated to the topic of digitization. By means of other work processes and unfastened corporate structures, the networking of internal and external expertise is intended to create digital innovations that drive the company forward.
You can find out more about Digital Hub here in the glossary: Digital Hub.

Name:German Tech Entrepreneurship Center (Berlin)
Description:GERMAN TECH is the first open campus in Germany that brings together startups, international companies, academic institutions, accelerators, venture capital companies and business angels.
GERMAN TECH wants to concentrate on the development and implementation of innovative projects and digital products as well as on the design of future workplaces. In this respect, they pursue an approach consisting of three umbrellas: inspire, build, grow.
All because GERMAN TECH believes that new technologies and entrepreneurship support and positively influence our society.
Website:https://german.tech/

Apps

Apps of the corporate.
More about Apps can be found here in the glossary: App.

Google App Store:https://play.google.com/store/apps/developer?id=Henkel+AG+%26+Co.+KGaA&hl=en
iTunes:https://apps.apple.com/de/developer/henkel-ag-co-kgaa/id464762623

Internal Digitalization

Refers to the digitization of internal company structures and processes. Here, the digitization of the company's own product and service chain is at the forefront.

This is about answering the questions:

  • How can I increase my productivity through even more digital processes?
  • How can I increase my productivity through even more digital processes?
  • How can I achieve faster results through even more digitalisation in the company?

Digital Unit internal

Describes internal company departments or even a direct subsidiary that deals intensively with the topic of digitization and drives it forward. Digital Unit external and Digital Unit internal cannot always be clearly separated from each other.

n.a.

Digital Strategy

Describes the strategy, i.e. the long-term behavioural plan, of how a company wants to implement digitalization within the company.

Henkel 2020+As part of its 20202+ strategy, Henkel pursues four strategic priorities: Increase growth, invest in growth, accelerate digitization and increase agility.
With particular regard to the digitization target, Henkel intends to contribute to growth through the company’s digital transformation, strengthen its relationship with customers and consumers and make processes even more effective. In terms of implementation, Henkel is supporting this development with corresponding projects and Industry 4.0.

Digital Governance

Digital Governance ensures that the digital strategy is properly implemented. And - vice versa - governance should serve to support the alignment of the digital architecture. It refers to the management and interaction with employees in connection with the implementation of digitalization in the company.

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Digital Architecture

Digital Architecture describes the structure of corporate structures and areas that the company uses to implement digitalization in the best possible way.

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Digital Processes

Digital processes refer to processes that the company uses to implement digitalization. Based on this, it is used for the internal digitalization. Usually they are implemented based on a business process map on different levels (e.g. level 1-5). Processes designed on level 1 are End-to-End (E2E) processes. Business Process Management (BPM) is the methodology to design and manage digital processes.

Industry 4.0With the help of Industry 4.0, Henkel aims above all to improve the efficiency of its processes. You can find more information on Industry 4.0 here.

Digital Organization

Type of control of the business units that the company chooses to implement digitalization.

n.a.

Digital Platform

Describes platforms that the company uses for implementation or as part of its digital strategy.

Henkel XHenkel X is an open platform for bundling the expertise of various business units. The platform also connects start-ups and venture capital companies and creates a digital space for innovative exchange. This enables Henkel to use its own existing expertise as well as the innovativeness and agility of the start-ups to drive the company’s digital development forward.

Digital Tools

Describes tools (e.g. programs) that the company uses to implement or within the framework of the digital strategy.

n.a.

Posts regarding Henkel

Posts regarding ChemTech

See also

See also (glossary External Digitalization):


See also (glossary Internal Digitalization):

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